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Why we’re building
BuiltBlock.
Customer information is spread across CRM, calls, product usage, support, documents, and the people doing the work.
We’re building BuiltBlock to bring that information together, clean and structure it, and maintain one customer model teams can use.
What we’re building.
BuiltBlock connects structured and unstructured customer data and organizes it around the customer.
The goal is a persistent model of the people, conversations, goals, activity, friction, outcomes, and changes around each account — with the underlying evidence still attached.
Why this problem.
BuiltBlock comes from years spent working across pre-sales, support, implementation, customer success, technical account management, sales, and leadership.
Across those roles, customer information was consistently spread across different systems and teams. We started BuiltBlock to build the infrastructure we wanted while doing that work.